{"id":1379,"date":"2016-10-27T10:49:57","date_gmt":"2016-10-27T09:49:57","guid":{"rendered":"http:\/\/bermudiana.es\/blog\/?p=1379"},"modified":"2020-07-03T15:02:49","modified_gmt":"2020-07-03T14:02:49","slug":"santino-safety-system-producto-promocional","status":"publish","type":"post","link":"https:\/\/bermudiana.es\/blog\/santino-safety-system-producto-promocional\/","title":{"rendered":"Santino Safety System, producto promocional de Groupama"},"content":{"rendered":"<p style=\"text-align: justify;\">Utilizando la tecnolog\u00eda NFC Groupama regala un dispositivo al servicio de la prevenci\u00f3n de accidentes. <!--more-->Es un producto promocional creado para la compa\u00f1\u00eda de seguros Groupama en Italia . El objetivo es disminuir el porcentaje de accidentes de coche causados por el uso del m\u00f3vil a la vez que se est\u00e1 conduciendo. Y mejorar, claro, el posicionamiento de la empresa.<\/p>\n<p style=\"text-align: justify;\">Seg\u00fan estudios del RACC el 94% de los conductores reconoce que es peligroso utilizar el m\u00f3vil conduciendo.<\/p>\n<p style=\"text-align: justify;\">Sin embargo, la DGT constata que el n\u00famero de sancionados por este motivo sigue creciendo. Fueron 190.000 en el 2015. Es una infracci\u00f3n grave que implica una multa de 200 \u20ac y la retirada de 3 puntos del permiso de conducir.<\/p>\n<p style=\"text-align: justify;\">El producto promocional que regala Groupama en Italia consiste en un dispositivo que utiliza la tecnolog\u00eda NFC con una aplicaci\u00f3n para tel\u00e9fonos Android. Esta aplicaci\u00f3n se descarga de forma gratuita desde Google Play. Es el <em>Santino Safety System<\/em>.<\/p>\n<p style=\"text-align: justify;\">En este video se explica en detalle el funcionamiento de este producto promocional.<\/p>\n<p><center><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/lwxrjJQkPi0\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/center><\/p>\n<p style=\"text-align: justify;\">La aplicaci\u00f3n permite bloquear las notificaciones entrantes y se puede programar para responder autom\u00e1ticamente informando que el contacto est\u00e1 conduciendo y no puede contestar la llamada o el mensaje.<\/p>\n<figure id=\"attachment_1383\" aria-describedby=\"caption-attachment-1383\" style=\"width: 167px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/bermudiana.es\/blog\/wp-content\/uploads\/2016\/10\/Producto-promocional_Aplicacion_Santino_Safety_System_portada-1.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-1383\" src=\"http:\/\/bermudiana.es\/blog\/wp-content\/uploads\/2016\/10\/Producto-promocional_Aplicacion_Santino_Safety_System_portada-1-167x300.jpeg\" alt=\"producto-promocional_aplicacion_santino_safety_system_portada\" width=\"167\" height=\"300\" srcset=\"https:\/\/bermudiana.es\/blog\/wp-content\/uploads\/2016\/10\/Producto-promocional_Aplicacion_Santino_Safety_System_portada-1-167x300.jpeg 167w, https:\/\/bermudiana.es\/blog\/wp-content\/uploads\/2016\/10\/Producto-promocional_Aplicacion_Santino_Safety_System_portada-1-320x574.jpeg 320w, https:\/\/bermudiana.es\/blog\/wp-content\/uploads\/2016\/10\/Producto-promocional_Aplicacion_Santino_Safety_System_portada-1-145x260.jpeg 145w, https:\/\/bermudiana.es\/blog\/wp-content\/uploads\/2016\/10\/Producto-promocional_Aplicacion_Santino_Safety_System_portada-1.jpeg 333w\" sizes=\"auto, (max-width: 167px) 100vw, 167px\" \/><\/a><figcaption id=\"caption-attachment-1383\" class=\"wp-caption-text\">Portada de la aplicaci\u00f3n.<\/figcaption><\/figure>\n<figure id=\"attachment_1382\" aria-describedby=\"caption-attachment-1382\" style=\"width: 167px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/bermudiana.es\/blog\/wp-content\/uploads\/2016\/10\/Producto-promocional_Aplicacion_Santino_Safety_System_mensaje.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-1382\" src=\"http:\/\/bermudiana.es\/blog\/wp-content\/uploads\/2016\/10\/Producto-promocional_Aplicacion_Santino_Safety_System_mensaje-167x300.jpeg\" alt=\"producto-promocional_aplicacion_santino_safety_system_mensaje\" width=\"167\" height=\"300\" srcset=\"https:\/\/bermudiana.es\/blog\/wp-content\/uploads\/2016\/10\/Producto-promocional_Aplicacion_Santino_Safety_System_mensaje-167x300.jpeg 167w, https:\/\/bermudiana.es\/blog\/wp-content\/uploads\/2016\/10\/Producto-promocional_Aplicacion_Santino_Safety_System_mensaje-320x576.jpeg 320w, https:\/\/bermudiana.es\/blog\/wp-content\/uploads\/2016\/10\/Producto-promocional_Aplicacion_Santino_Safety_System_mensaje-145x261.jpeg 145w, https:\/\/bermudiana.es\/blog\/wp-content\/uploads\/2016\/10\/Producto-promocional_Aplicacion_Santino_Safety_System_mensaje.jpeg 331w\" sizes=\"auto, (max-width: 167px) 100vw, 167px\" \/><\/a><figcaption id=\"caption-attachment-1382\" class=\"wp-caption-text\">Respuesta autom\u00e1tica al contacto.<\/figcaption><\/figure>\n<h2 style=\"text-align: justify;\"><strong>\u00bfQue nos gusta de este producto promocional de Groupama?<\/strong><\/h2>\n<ul>\n<li style=\"text-align: justify;\">Asocia el concepto de <strong>seguridad<\/strong> con Groupama, que es una compa\u00f1\u00eda de seguros.<\/li>\n<li style=\"text-align: justify;\">Es una iniciativa innovadora, que tambi\u00e9n asocia <strong>innovaci\u00f3n<\/strong> con Groupama.<\/li>\n<li style=\"text-align: justify;\">El env\u00edo es gratis pero se ha de solicitar, lo que permite crear una base de datos para la compa\u00f1\u00eda de posibles clientes potenciales.<\/li>\n<li style=\"text-align: justify;\">Prevenci\u00f3n de accidentes e innovaci\u00f3n son dos temas que consiguen buena <strong>visibilidad<\/strong> en los medios de comunicaci\u00f3n. Tanto para la iniciativa como para la compa\u00f1\u00eda que la lleva a cabo.<\/li>\n<li style=\"text-align: justify;\">Y por supuesto, ayuda a disminuir el porcentaje de accidentes.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">A continuaci\u00f3n encontrar\u00e1s dos posts del Blog de Bermudiana relacionados, uno con la prevenci\u00f3n de accidentes, y el otro que tambi\u00e9n utiliza un producto promocional con una aplicaci\u00f3n para el m\u00f3vil:<\/p>\n<ul>\n<li style=\"text-align: justify;\">\n<p class=\"post-title\"><span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"http:\/\/bermudiana.es\/blog\/regalopromocionaloriginalempresadebebidas\/\">Regalo promocional original de una distribuidora de bebidas<\/a><\/span>.<\/p>\n<\/li>\n<li style=\"text-align: justify;\">\n<p class=\"post-title\"><span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"http:\/\/bermudiana.es\/blog\/regalo-publicitario-de-nivea-premiado-con-un-leon-de-oro-mobile-en-cannes\/\">Regalo publicitario de Nivea premiado con un Le\u00f3n de Oro Mobile en Cannes<\/a><\/span>.<\/p>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>Fuente: Coloribus y Groupama Italia.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Utilizando la tecnolog\u00eda NFC Groupama regala un dispositivo al servicio de la prevenci\u00f3n de accidentes.<\/p>\n","protected":false},"author":2,"featured_media":1384,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-1379","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-regalos-de-empresa-originales"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Santino Safety System, producto promocional|Blog 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